Uniban proudly took part in Fruit Attraction 2024, one of the world’s most important events in the fresh produce industry, held from October 8 to 10 in Madrid.

This edition of Fruit Attraction broke records, attracting 117,370 professionals from 145 countries—13% more than the previous year.
Fruit Attraction 2024: Bringing the Best of Colombia to the World
At our booth, we showcased the finest of Colombian production, including fresh bananas, plantains, and a range of value-added products that continue to gain international recognition for their high quality. In every interaction with clients, suppliers, partners, and other key stakeholders, we reaffirmed our commitment to bringing the best of our land to the world.


Sustainability and shared value are at the core of our operations. We are dedicated to driving positive change in our communities through initiatives such as living wages, contributing to a more equitable future.

We extend our gratitude to everyone who visited us at Fruit Attraction 2024. Your support and trust made our participation a true success. See you next year in Madrid!