Turbana celebrates its commitment to innovation, inclusion, and quality with the campaign “Love Comes in Many Flavors” at the prestigious Fancy Food Show in New York. This world-renowned event brings together thousands of food industry professionals, showcasing our ability to transcend cultural and geographical boundaries.
Love Comes in Many Flavors 🌈
Our campaign celebrates diversity through the unique flavors of our products, reflecting our rich cultural heritage and the positive impact we create through shared value. Innovation is key to the development of our snacks: we introduce plantain and green banana chips in flavors like sea salt, spicy chilli, and garlic, as well as banana and plantain flour, and freeze-dried pineapple, banana, mango, and green banana. These innovations not only diversify our offering but also promote sustainable practices and support small producers.
“Love Comes in Many Flavors” was a campaign conceived and developed by our entire marketing team, centred on the idea that diversity is our greatest strength, promoting acceptance and inclusion in all aspects of life. In this campaign, each flavor represents a story, a community, and a different tradition, allowing us to convey a message of inclusion and celebration of cultural differences.
At the event, interactive activities at our stand reinforced Uniban’s mission and values.
• 57% of jobs in vegetable chip production are held by single mothers, impacting around 2,000 farms in Urabá and promoting sustainable practices.
• Last year, Turbana sold 1,564 tonnes of snacks, achieving 9% growth compared to the previous year. Of these sales, 97% were in the international market and 3% in the domestic market.
As a brand, we remain committed to diversity, inclusion, and sustainability across all the countries and events where we are present.
